Upcoming Brand builds custom WordPress websites for Baltimore law firms, dental and medical practices, restaurants, contractors, and small businesses. Projects are fixed-scope, start at $1,500, and begin with a free discovery call by video. You'll know the price, the pages, and the timeline before any design work starts.
Tell us who you are
Just your name and email. 30 seconds.
You get a custom WordPress website designed around your services and the way your customers decide, with a clear way to call, book, or send an inquiry on every page. We write the page copy, set up your contact forms and any booking tool you already use, and share a private staging link every week so you can see progress and leave feedback. At launch you'll get a recorded walkthrough, and you can edit your own pages in WordPress without calling a developer. Every project is fixed-scope: one written price, agreed before any code is written.
Where to start
Most Baltimore projects start in one of three places. Pick the closest one, and we'll fine-tune the scope on the discovery call.
For a business with no site yet, or one that's still on a template you've outgrown. You get custom design, mobile-first pages, and a way to reach you on every page. Starter (8 pages) starts at $1,500 and Growth (15 to 20 pages) at $3,500. See custom WordPress web design.
For a site that works poorly but still brings in visits or calls. We list every current URL, keep the pages that earn traffic, and redirect the rest so you don't start from zero. Redesigns start at $2,500 for a 5 to 8 page site. See website redesign, or moving from Wix, Squarespace, or GoDaddy.
For owners who need a clear site that explains what they do, shows how to book or call, and is easy to edit. The Starter package includes a contact form with spam protection, Google Analytics 4 setup, and a year of training and support. See small business website design.
Pricing
These are the same fixed-scope packages shown on our pricing page. A written quote is held at the stated price for 30 days.
A custom 8-page WordPress site for solo practitioners and small businesses. Usually 4 to 6 weeks.
The full local-business build, and the one most clients choose. Usually 6 to 8 weeks.
For WooCommerce, booking, real estate IDX, multi-location sites, or custom features. Usually 8 to 10 weeks, quoted after the discovery call.
Hosting, your domain name, premium plugin licenses, and stock photography are paid by you and itemized in the quote. Optional care plans start at $150 a month and cover updates, backups, and uptime checks.
How it helps
Every feature below is there for a reason a customer would notice.
We design the phone layout first. Visitors can read your services, tap to call, or send an inquiry without pinching and zooming.
Each main service gets its own page, so a visitor can decide whether you fit before they contact you. Titles, headings, and links are set up so search engines can understand those pages too. If you want help showing up in local search, our local SEO service covers your Google Business Profile, reviews, and citations.
Contact forms go to the person who answers them. Where your business needs it, we connect online booking so customers can see availability and book without phoning. Booking is scoped in the Custom package.
The site runs on WordPress, so your staff can change hours, prices, photos, and team pages without a developer. We record a walkthrough at launch so nobody has to guess.
We aim for a mobile PageSpeed score of 90 or higher and share the measured result before launch. Fast pages help visitors stay long enough to act.
Optional care plans cover WordPress updates, backups, and uptime checks, so you don't have to manage them yourself.
How we work
Fixed scope, fixed price, and a timeline you can plan around. Typical projects take 6 to 10 weeks, depending on how quickly feedback and content come back.
WHAT HAPPENS
A 45-minute video call about your business, your customers, and your current site. We'll tell you honestly if we're the right fit.
WHAT HAPPENS
A written proposal with the page list, features, timeline, and one price. You approve it or walk away.
WHAT HAPPENS
Custom layouts for your brand, shared on a private staging link so you can review them on your phone and your computer.
WHAT HAPPENS
We build on staging and send a progress link every week. Nothing launches until you've approved every page.
WHAT HAPPENS
Mobile and speed testing, forms and booking tested, page titles and structured data set up, and a redirect map if you're replacing an existing site.
WHAT HAPPENS
We switch the domain with no downtime, record an admin walkthrough, and monitor Search Console after launch. How long depends on the package.
Who it's for
Different businesses need different pages. Here's what each type of site usually needs, and where to read more.
A page for each practice area and a short intake form, so a visitor can describe their matter and reach you.
Service pages that answer common patient questions, with an appointment request form that only asks for what you need to schedule a visit. See also medical practice websites.
Menus as real web pages instead of PDFs, with links to your ordering and reservation tools.
Neighborhood and agent pages, with listing search through IDX scoped in the Custom package.
Service pages for each trade, project photos, and a quote request form that works on a phone.
Event, giving, and volunteer pages that your staff can update themselves. See also church websites.
We'd rather show work you can verify than list claims. For The Tile Experts, an owner-run tile contractor in Edmonton, Alberta, we ran a 50-point technical SEO audit, then a fixed-price project that closed 49 of the 50 findings and rewrote 100 portfolio pages. We still maintain that site. It's Alberta work, not Baltimore work, and we're not claiming ranking results for it. Read the Tile Experts case study. Muhammad Younus, the founder, leads every project, and on Upwork he's Top Rated Plus with a 100% Job Success score across more than 400 completed jobs.
Working with Baltimore businesses
It works well remotely. We run discovery calls on Zoom or Google Meet, review designs on a private staging site, and you never have to travel. Upcoming Brand is a Maryland-based studio, and Baltimore businesses can book the first call with the form below. We also work with businesses in nearby areas:
See every area on our Maryland locations page, or read the Maryland web design overview. Planning how to choose between agencies? Our guide to choosing a Baltimore web design company covers what to ask.
Our fixed-scope packages start at $1,500 for an 8-page Starter site, $3,500 for a 15 to 20 page Growth site, and $6,000 for Custom builds with WooCommerce, booking, or IDX. Redesigns start at $2,500 for a 5 to 8 page site. You get one written price before any code is written, and it's held for 30 days. See the pricing page for what each package includes.
Starter sites usually take 4 to 6 weeks, Growth sites 6 to 8 weeks, and Custom builds 8 to 10 weeks. The biggest variable is how quickly you review designs and send content.
Not for the website itself. We work with Baltimore businesses by video call and a private staging site, so you don't have to travel or fit meetings around your day. Upcoming Brand is a Maryland-based studio, and the founder leads every project.
That's the aim, and we plan for it. We list your current URLs, keep the pages that bring visits, redirect the ones that change, and monitor Search Console for 30 days after launch. No one can guarantee how Google will respond, but a redirect map and a before-and-after check lower the risk. See website redesign.
Web design covers how your site looks and how visitors move through it. Web development is the code behind it: forms, booking, online stores, speed, and security. On our projects both are included in one fixed price.
If customers check your website before they call or book, yes. A site that's clear on a phone, easy to contact, and kept up to date is where many of them decide. A website won't fix a weak offer, but it can stop a good one from being missed.
You own your site and its content. After launch you pay for hosting, your domain name, and any premium plugin licenses, which we itemize in the quote. Optional care plans start at $150 a month for updates, backups, and uptime checks.
Yes. WooCommerce stores start at $4,500, and booking, real estate IDX, and multi-location sites are scoped in the Custom package from $6,000. We'll confirm what you need on the discovery call.
A website helps, but map results depend mostly on your Google Business Profile, your reviews, and how close you are to the searcher. We set up the website side, such as consistent business details and a page for each service. Our local SEO service covers the rest.
Ready to start?
Top Rated Plus · 100% Job Success on Upwork
45 minutes · No sales pitch · Fixed-scope quote within 24 hours
